There are currently more than 3.3 billion pages indexed by Google,
and that definitely doesn’t cover the entire internet. With that
many competitors around, sure you have to use every conceivable
available to promote your website.
Newsgroups can be very powerful tools in promoting your website.
Push yourself if you actively use them.
What is a newsgroup?
A newsgroup is an Internet message board to which users go
to discuss topics of mutual interest. Each newsgroup is
dedicated to a particular topic of interest and consists of
messages posted by participants. You can find several in progress
discussions on various topics within the same newsgroup.
These topics are calling threads. As a user you can start a thread,
post messages in a thread and reply to other posts.
Before the Internet age, as you know it now, back in the
eighties and early nineties, people used to connect to electronic devices
bulletin boards (bbs) via modems and post text messages to
others to read and respond. Usenet Newsgroups started as a
collection of these bulletin boards. Along with the internet,
Newsgroups have also started to grow rapidly. Thanks to
Interface introduced by Deja News in 1995 using newsgroups
became simple and convenient, which also gave enough impetus to
this growth.
Today, Usenet discussion forums or newsgroups indexed by Google
made up of more than 800 million messages, which is about a terabyte
of information! It is estimated that more than 10 million people
have regular access to newsgroups!
Each newsgroup is formed for a specific purpose. This is
described in its statute at the time it is initiated. usually
each newsgroup has its own unique topic. However there is
there could be many newsgroups dedicated to one topic.
There are tens of thousands of newsgroups on all topics that
can possibly imagine. The topics in the newsgroups are
hierarchically structured. Some of them are moderate, it means
someone controls posts, most don’t.
How to use newsgroups?
Since there are so many newsgroups, whatever your interest
chances are you will find a newsgroup following you.
Although most email readers have built-in features for
subscribe to newsgroups the most convenient way to read newsgroups
today is to use “Google Search”. Once you’re on the search
Google page, click Groups in the menu. This
will take you to the Groups search page with a directory of
Newsgroups under the heading “Post and read comments on Usenet
Discussion forums’. The most common subdirectories for
companies are found in alt, biz, and misc. For example, yes
you are in the import-export business, you can try alt.business.
imort-export, which has several groups within it.
Run a search using a keyword related to your online business
that you would like to promote from the group search page
Google. The result will appear chronologically, the most recent
one is at the top. Consult the most relevant newsgroups
of the results If your search produces a very large list of
results, try the advanced search option. Try to reduce the time
post frame. By default, Google searches within all
messages published since 1981.
For really worthwhile information, I’ll suggest using moderate
groups Most newsgroups that are not moderated fill up easily.
with spam and you really have to navigate through them to find
something interesting.
Did you notice that Google has a new paid service under the
name “Google Answers”? For a fee Google-nominated researchers
You’ll get answers to your hard-to-find questions. The service
It is located at http://answers.google.com. If you go through it
questions that have already been asked, you will be surprised to see
that by searching newsgroups you will find answers to many of the
them without paying a penny. Newsgroups are indeed a gold mine
of information!
Benefits of using newsgroups
As an online business, you can reap a variety of benefits from
effective use of newsgroups.
Establish yourself as an expert in your chosen field
People will prefer to do business with you if they know that
you are an expert in your field. Important and relevant post
information in your chosen newsgroup, answer the questions
aware. Very soon, the people of the Newsgroup will begin
considering yourself as an expert and you will be surprised to see
number of new visitors visiting your site.
Carry out market research
Newsgroups can be a great source of marketing information. By
by asking questions in relevant newsgroups, you may find a way to
Finding out what people think about your product, your
website etc
get new customers
There are Newsgroups, which are formed for the sole purpose of
various advertisements and promotions. prudent use of these
Newsgroups along with their relevant newsgroups definitely
increase your site traffic and get new customers.
promote your site
In relevant groups, you can post ads about your site
launch, press releases, product information, etc. Stake
in discussions on your topic with your signature
file, which should include your website address, will help
get new visitors and increase the amount of hindsight
links to your website.
Get answers to your questions
You can’t be an expert at everything! Often you will need
answers to various questions. Ask them in relevant newsgroups
along with your signature file. You will not only have answers
to your questions, along with this it will also promote your
place.
Make friends
Newsgroups can be a great place to find like-minded friends.
and partners
Post what to do and what not to do
You have to be very careful what you post on a newsgroup.
Before making your first post, please review the FAQ and the post
newsgroup rules and read some of the posts. Want
to position yourself as an expert not as an idiot! some newsgroups
Users are quite aggressive. If they feel like you’re spamming
their prized newsgroup will catch your eye in no time.
Here are some basic rules:
– Do not publish commercials, advertisements or press
releases; unless the newsgroup specifically mentions that
support these things.
– When posting a reply, please stay on the original topic.
– Quote only the part of the message you are replying to no
the whole message.
– Do not cross the post. This means that you don’t post the same messages on
various relevant newsgroups.
– Never post messages unrelated to newsgroups. this is considered
like spam!
– When posting a message, be specific and concise in the subject line.
line.
– Post your signature file with each and every message. This is
important for your web promotion!
– Check your spelling and grammar before posting a message.
The idea is to make a valuable contribution to newsgroups and
By doing so at the same time you promote your business online. Ask
questions that you consider useful to yourself and to others. Mail
responds to messages, which are informative, thought-provoking
and of high quality. You will soon build credibility among your
fellow newsgroup members and start receiving a stream of loyal
customers.
