Companies that use LinkedIn to grow are deliberate about planning for success. The other day I was approached by a businessman who told me that he had not yet seen
Category: Digital Marketing
Add subplots to your mystery storyAdd subplots to your mystery story
Planning a mystery story seems easy enough for most writers. Decide who the killer, the victim and the detective are. Give the killer a purpose for committing his crime and
Manage iOS devices with the Google Apps device policy appManage iOS devices with the Google Apps device policy app
Once an employee leaves the company, delete the organization’s information and leave private photos, contacts, programs and documents intact, or even “delete accounts.” The two “wipe devices” and “account wipe”
This is how to exploit the leverage principle to your advantageThis is how to exploit the leverage principle to your advantage
It was Archimedes who said: “Give me a lever long enough and a place to stand, and with one hand, I can move the world.” And Sir Isaac Newton famously
10 tips for a good video resume – the sixth is a common mistake10 tips for a good video resume – the sixth is a common mistake
A video resume, also known as a visume, helps create a visual impact on recruiters. If you know Dubsmash then this is not much different. Only she’d be recording her
Sell a script – Write what you knowSell a script – Write what you know
When you’re trying to sell a script, you’ll be more successful if you write what you know. When it comes to advice for anyone looking to write TV and movie
Music licensing: what, how and why is important to your businessMusic licensing: what, how and why is important to your business
Music licenses commonly refer to ‘royalty-free music’ or ‘production music’. This is music that has been written and produced for the sole purpose of being used in another project. Anyone
The rise and fall of Twitter, Part 2The rise and fall of Twitter, Part 2
In Part 1, I discussed how Twitter’s core function had changed (or evolved depending on your point of view) from a social networking site to a feed of commentary and
Leadership for an uncertain futureLeadership for an uncertain future
Thanks to the coronavirus pandemic, we have never needed more leadership than now. The question ownership must ask itself is: Do our current leaders have the ability to guide my
Internet Marketing Tips for Nonprofit OrganizationsInternet Marketing Tips for Nonprofit Organizations
A non-profit organization can implement Internet marketing with great benefit at a nominal cost. This includes an optimized website, social media marketing on Facebook, Google+, and YouTube, PPC ads, and